On 13 December 2022, Mr. Achawan Kongkanan, Director of the Prachuam Office of the Tourism Authority of Thailand (TAT), disclosed that tourism activity in the Prashu area is thriving during the long weekend of 10-12 December 2022. Tourists are no longer restricted to the Hua Hin region; they can now visit a variety of locations.
It has contributed to a more equitable distribution of income among regions. In Hua Hin, the average occupancy rate is between 80% and 90%, but the average occupancy rate for all districts is between 60% and 70%, showing a healthy resurgence in the tourism industry. Even during this season, tourists may choose to travel to the northern provinces in order to experience the refreshing breeze. However, tourists typically travel with their families. Additionally, the generational is interested in visiting places close to Bangkok, such as Prachuap, which is a popular destination due to its strength. Bashu contains numerous tourist attractions. There are trips suited to each visitor group’s behavior.
Especially during this New Year, there will be a great deal of economic-stimulating activities, such as the Prachuap Project, to keep the local economy thriving. Between December 22 and December 25, 2022, entrepreneurs and the private sector will produce the Happy New Year Festival 2023 in the multipurpose yard in front of City Hall. District of Mueang Prachuab Numerous organizations provide services through government entities. Including activities to promote tourism, such as countdown events to usher in the new year in Hua Hin District, Thap Sakae, etc., thereby enticing travelers to celebrate the new year. Please visit the Tourism Authority of Thailand, Prachuap Khiri Khan Office for additional details.
