BANGKOK — Thai authorities are advancing plans to strengthen the country’s creative industries through targeted investment incentives and long-term policy development. A recent high-level meeting brought together representatives from the film, music, and television sectors with the Secretary General of the Board of Investment (BOI) to explore new financial support mechanisms.
The session, held under the leadership of Culture Minister Paetongtarn Shinawatra, focused on expanding tax relief and introducing enhanced cash rebate programs for domestic and international productions. These measures aim to drive greater investment into Thailand’s creative economy, generate employment opportunities, and stimulate local economies throughout the country.
The proposed incentives are intended to improve the quality of content produced in Thailand while supporting industry-wide skills development. Officials view the initiative as a key component of Thailand’s broader strategy to position cultural exports as a cornerstone of economic growth and international recognition.
Emphasizing the role of cultural heritage, Paetongtarn underlined the need for content that is both contemporary and reflective of Thai identity. She noted that creative works can remain relevant to younger generations while maintaining philosophical ties to Buddhist values and traditional storytelling.
The government also highlighted its support for productions that entertain while conveying meaningful insights into Thai society. The cultural sector, authorities say, is increasingly seen as an instrument for international engagement and national branding.
Further discussions are underway to craft sustainable policies that will support the creative industries over the long term. These efforts align with the Thai government’s commitment to nurturing a dynamic cultural economy that balances innovation with tradition.
